Picture this: it is October 2012. Our country has its first female prime minister, but we are far from living in a utopia of equality and female empowerment. In fact, quite the opposite is happening- the air is thick with misogyny aimed at Julia Gillard and everything she does comes under attack. Her gender, appearance, and her personal decisions, such as her choice not to have children, are disparaged daily by powerful politicians and by the media. For months she has been the target of sexist attacks that seem to ricochet, indirectly hitting every other Australian woman.